Co-founder at The Superfan Company
Kim Kaupe is the co-founder of The Superfan Company, a fan engagement agency focused on creating one-of-a-kind products, programs and strategies for entertainers, brands, and celebrities. Since starting the company, previously called ZinePak, in January 2011 with co-founder Brittany Hodak, her all female team has collaborated with A-list properties such as Katy Perry, The New York Mets, Mumford & Sons, ACE Comic Con, Stagecoach, and Paul McCartney.
Kim has been named to Forbes 30 Under 30, Advertising Age’s 40 Under 40, and Inc.’s 35 Under 35 list while the company was hailed as a Top 30 Startup to Watch by Entrepreneur, and dubbed an “overnight success” by Inc. Magazine. She was featured on ABC’s hit primetime show, Shark Tank, securing offers from 4 out of 5 sharks. Kim’s contributed articles to numerous media outlets including Forbes, The Wall Street Journal, and Forbes Woman as well as keynoting and hosting events in the U.S. and around the world on entrepreneurship, empowerment, and innovation.
Kim also puts her time and effort into the Andrus Family Fund, focusing on issues to advance social justice for vulnerable youth. She enjoys good music, witty banter, and commenting on life and entrepreneurship on her social channels. If you don’t interrupt her during one of her beloved Florida Gator games, she is always up for a conversation, laugh, or figuring out a master plan on how she can meet and hug one of her idols, Harrison Ford.
The Superfan Company, created by the team that brought you ZinePak creates value for their partners by providing additional bandwidth—for idea creation, research, sourcing, and execution. This team believes the difference between a great idea and a good one is the ability to bring it life. The Superfan Company take into account budgets, timelines, goals and resources to create executable ideas.
Their goal is to elevate your audience engagement to the next level by using your existing connection with fans to “meet them where they’re at.”